How we increased 8-figure brand Carpe’s abandonment email/sms flow CVR by 39.6%
Why it’s important to choose a secure crypto wallet?
Lorem ipsum dolor sit amet, consectetur adipiscing elit lobortis arcu enim urna adipiscing praesent velit viverra sit semper lorem eu cursus vel hendrerit elementum morbi curabitur etiam nibh justo, lorem aliquet donec sed sit mi dignissim at ante massa mattis.
- Neque sodales ut etiam sit amet nisl purus non tellus orci ac auctor
- Adipiscing elit ut aliquam purus sit amet viverra suspendisse potent i
- Mauris commodo quis imperdiet massa tincidunt nunc pulvinar
- Adipiscing elit ut aliquam purus sit amet viverra suspendisse potenti
How do I know how secure is my wallet?
Vitae congue eu consequat ac felis placerat vestibulum lectus mauris ultrices cursus sit amet dictum sit amet justo donec enim diam porttitor lacus luctus accumsan tortor posuere praesent tristique magna sit amet purus gravida quis blandit turpis.
Are there any other risks I should take account for?
At risus viverra adipiscing at in tellus integer feugiat nisl pretium fusce id velit ut tortor sagittis orci a scelerisque purus semper eget at lectus urna duis convallis. porta nibh venenatis cras sed felis eget neque laoreet suspendisse interdum consectetur libero id faucibus nisl donec pretium vulputate sapien nec sagittis aliquam nunc lobortis mattis aliquam faucibus purus in.
- Neque sodales ut etiam sit amet nisl purus non tellus orci ac auctor
- Adipiscing elit ut aliquam purus sit amet viverra suspendisse potenti
- Mauris commodo quis imperdiet massa tincidunt nunc pulvinar
- Adipiscing elit ut aliquam purus sit amet viverra suspendisse potenti
“Nisi quis eleifend quam adipiscing vitae aliquet bibendum enim facilisis gravida neque velit euismod in pellentesque massa placerat”
Wrapping up: Crypto is a great wallet for you
Eget lorem dolor sed viverra ipsum nunc aliquet bibendum felis donec et odio pellentesque diam volutpat commodo sed egestas aliquam sem fringilla ut morbi tincidunt augue interdum velit euismod eu tincidunt tortor aliquam nulla facilisi aenean sed adipiscing diam donec adipiscing ut lectus arcu bibendum at varius vel pharetra nibh venenatis cras sed felis eget.
Like most e-comm brands, Carpe created their email & sms abandonment flows in Attentive with a “set & forget” manner. Like most brands, after they set these automations up, they hardly optimized them (due to bandwidth), especially when compared to their email/sms promotional campaigns. Carpe decided to A/B test 2 of Viddy’s video landing pages (they picked 2 of our premade templates) against their Shopify product pages as the link in their abandonment flows.
Here’s what this looked like in Attentive’s flow builder:
The best performing Viddy video LP had a CVR of 15.5% whereas the Shopify product page had a CVR of 11.1%. Thats a +39.6% increase on their biggest revenue email/sms automation.
Here’s what the outperforming video LP looked like:
Most brands think redirecting back to a PDP or cart is the best link to use in abandonment flows, but this isn’t quite true…Shoppers don’t want an email pushing them back to the product page they literally just abandoned. Our templated video LPs are a fast and novel way to re-leverage existing video content in a way that better persuades buyers to convert.
Our video LPs outperformed the Shopify product pages for the following reasons:
- Good videos in the LP that the user hasn’t already seen on the Shopify site, providing added social proof.
- Fast LP load times (Viddy video LPs load 50-90% faster than Shopify sites)
- A unique shopping experience that’s optimized for mobile (where most email/sms traffic is)
- A streamlined buying experience that removes all the distraction and widgets that a typical Shopify site has
P.S. this video LP took 29 min to make. Let me know if you’d like me to make a abandon cart/browse LP for your brand.